> For the complete documentation index, see [llms.txt](https://docs.frase.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.frase.io/get-started/readme.md). # Quickstart Welcome to your agentic SEO & GEO platform that researches, creates, optimizes, and tracks your content so you rank on Google and get cited by AI. {% embed url="" %} {% hint style="success" %} Frase integrates with popular [CMS platforms](/integrations/cms-publishing/frase-cms.md) like **Wordpress** and **Sanity** and supports seamless [API and MCP connection](/core-workflows/automate-with-frase-mcp.md) through Claude, ChatGPT, and Cursor. {% endhint %} ### 4 Steps to Success {% stepper %} {% step %} #### [Connect your data](/get-started/connect-your-data.md) Add your site domain in the upper left, let Frase crawl it, and connect Google Search Console. These connections empower Frase to understand your brand. {% endstep %} {% step %} #### [Run your first audit](/get-started/run-your-first-audit.md) Get a baseline picture of your site's health, existing content, and a prioritized list fix opportunities. {% endstep %} {% step %} #### [Set up your Brand Hub](/get-started/brand-hub-setup.md) Review the brand voice, competitors, and other brand info Frase compiled from your site crawl. Every detail in the Brand Hub impacts your content workflows. {% endstep %} {% step %} #### [Create your first article](/get-started/research-or-content.md) Start in the Content tab if you're looking to optimize existing content or let AI run with a topic of your choice OR if you're looking for a more controlled research & brief building workflow, start in the Research tab. {% endstep %} {% endstepper %} {% hint style="success" %} For a deeper walkthrough of each of these steps, check out the 1-4 articles on the left just under the Quickstart article you're on! {% endhint %} ### Understand the Frase "Loop" Frase carries your brand and competitor context through a repeatable cycle. Each page you publish sharpens the next one. {% stepper %} {% step %} #### Listen Google Search Console, AI Visibility, and [Frase Answers](https://docs.frase.io/feature-reference/frase-answers) capture what's happening with your content, your brand, and directly on your site so Frase can generate [Content Opportunities](/feature-reference/content-opportunities.md) to help you build out your content & rank. {% endstep %} {% step %} #### Create [Go from research to brief to finished article.](https://docs.frase.io/core-workflows/create-new-content-that-ranks) Frase digs through search trends, competitors, and content gaps, then drafts the piece with real-time SEO, GEO, & Google EEAT scoring. You can also [import and improve content](https://docs.frase.io/core-workflows/optimize-existing-content) that already exists. {% endstep %} {% step %} #### Publish One click sends the finished draft live to [WordPress](https://docs.frase.io/integrations/cms-publishing/wordpress), [Webflow](https://docs.frase.io/integrations/cms-publishing/webflow), [Sanity](https://docs.frase.io/integrations/cms-publishing/sanity), [Wix](https://docs.frase.io/integrations/cms-publishing/wix), or [Frase CMS](https://docs.frase.io/integrations/cms-publishing/frase-cms)—or manually export & paste into your system manually. {% endstep %} {% step %} #### Monitor Frase tracks how you rank on Google and where AI engines cite you, with [AI Visibility](https://docs.frase.io/core-workflows/ai-visibility-and-geo) across ChatGPT, Perplexity, Gemini, and Google AI. {% endstep %} {% step %} #### Fix [Content Guard](https://docs.frase.io/core-workflows/publish-and-protect-with-content-guard) catches a page losing rank or traffic, drafts the revision, and puts it in front of you. Approve it and Frase republishes. A sharper page feeds the next round of research, and the loop comes around again. {% endstep %} {% endstepper %} ### Automate & Customize with our API & MCP You can use [Frase MCP](/core-workflows/automate-with-frase-mcp.md) right inside Claude, ChatGPT, or Cursor. Connect it once, then ask for what you need in plain English. Claude will use all of the tooling available within the Frase app to accomplish your ask. Here's how to connect to Claude: 1. Head to Frase MCP in the Claude Directory [here](https://claude.ai/customize/connectors/directory/frase). 2. Click **Connect**, log in to and choose your Frase account, and voila! 3. Paste one of the prompts below into the chat to see what's possible: * **Find what's holding your homepage back:** "Use Frase to audit my homepage and tell me what's holding it back." * **See where your brand shows up in AI search:** "Use Frase to show me where my brand comes up in AI search." * **Stop pages from publishing without a meta description:** "Use Frase to add a rule that blocks publishing when a page has no meta description." {% hint style="info" %} **Using Cursor or ChatGPT?** Add **next.frase.io/api/mcp** as a connector. (ChatGPT needs a Business, Enterprise or Edu plan.) {% endhint %} ### Prefer the app? Here's a lay of the land Frase's navigation is a single sidebar, grouped by what you're doing rather than by feature name. * **Home** — your daily brief: what to work on today, site health at a glance, and what's waiting on you. * **Plan & Create** — Research, Content, Opportunities, and the Calendar. Where you spend most of your time. * **Optimize** — Audit (your site health and monitoring hub). * **Monitor** — SEO Analytics and AI Visibility for Google rankings and AI citations. Backlinks reporting and Competitive Analysis. * **Publish** — Frase CMS for your Frase-hosted pages, and the Review queue for what's waiting for approval. * **Answers** — everything for the Frase Answers widget. {% hint style="info" %} **Automations *****(near Settings)*** are agent driven workflows that run on your behalf like content Rules, Playbooks, and more. {% endhint %} --- # Agent Instructions This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com. ## Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter: ``` GET https://docs.frase.io/get-started/readme.md?ask=&goal= ``` `ask` is the immediate question: it should be specific, self-contained, and written in natural language. `goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.