# Welcome

This crash course is designed to help you get real results with Frase as quickly as possible. You’ll learn how to research smarter, create better content, optimize for both search engines and AI, and publish using Frase.

### What We'll Cover

By the end of this course, you’ll know how to:

* Find high-impact content opportunities using research and gap analysis
* Turn research into structured briefs and high-quality articles
* Optimize content using SEO and GEO scores
* Audit your site to uncover issues and ranking opportunities
* Publish content directly to your CMS
* Use Frase Agent to handle research, content, and optimization faster

### How to Use This Course

Here are our 3 biggest tips for getting fast value from Frase:

* If you prefer to jump in & explore, take just 5 minutes to review the **Fast Track** resource
* If you like a bit of direction before diving in, graze the **Using Frase** section
* Once you have the basics down, check out the **Advanced** resources

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Think of this course as your learning partner as you get to know your new tool. Keep it close and refer to it often!
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### The Frase Workflow

Frase is built following a simple, repeatable flow:

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#### Research

Discover high-opportunity keywords and topics by analyzing search trends, competitor strategies, and content gaps in your market.
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#### Brief

Automatically generate comprehensive content outlines with competitor insights, target keywords, and strategic structure to guide your writing.
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#### Create

Let AI write full-length, SEO-optimized articles that match your brand voice and include all the elements competitors are missing.
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#### Optimize

Analyze your existing content against top-ranking competitors to identify specific improvements that will boost rankings and AI citations.
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#### Publish

Seamlessly publish directly to WordPress, Webflow, Sanity, and more with proper formatting and meta content intact.
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#### Monitor & Improve

Track your rankings, AI mentions, and performance across platforms and be alerted on both new opportunities and content decay.
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### Shortcuts

<table data-view="cards"><thead><tr><th></th><th></th><th></th><th data-hidden data-card-cover data-type="files"></th><th data-hidden></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><h4><i class="fa-bolt">:bolt:</i></h4></td><td><strong>Fast Track Guide</strong></td><td>Learn the basics fast &#x26; start creating</td><td></td><td></td><td><a href="get-started/fasttrack">fasttrack</a></td></tr><tr><td><h4><i class="fa-book-open">:book-open:</i></h4></td><td><strong>Plans &#x26; Pricing</strong></td><td>Find the best plan for your needs</td><td></td><td></td><td><a href="get-started/plans-and-pricing">plans-and-pricing</a></td></tr><tr><td><h4><i class="fa-link">:link:</i></h4></td><td><strong>Integrations</strong></td><td>Connect to your everyday tools</td><td></td><td></td><td><a href="broken-reference">Broken link</a></td></tr><tr><td><i class="fa-hundred-points">:hundred-points:</i></td><td><strong>Understanding Content Scores</strong></td><td>Learn how Frase scores your content</td><td></td><td></td><td><a href="content/understand-content-scores">understand-content-scores</a></td></tr><tr><td><i class="fa-brain-circuit">:brain-circuit:</i></td><td><strong>Frase Agent</strong></td><td>Meet your person AI SEO assistant </td><td></td><td></td><td><a href="get-started/meet-the-frase-agent">meet-the-frase-agent</a></td></tr><tr><td><i class="fa-eye">:eye:</i></td><td><strong>AI Visibility</strong></td><td>Get your content discovered by LLMs</td><td></td><td></td><td><a href="site-analysis/ai-visibility">ai-visibility</a></td></tr></tbody></table>